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Trust & Safety

Proof gaps

Proof gaps identify missing, weak or unclear evidence so buyers and providers know what to inspect next.

What a proof gap is

A proof gap means evidence is missing, weak, unclear, confidential or not obviously connected to the capability being offered. It is not a verdict that the provider is bad.

Common proof gaps

  • The profile names an outcome but does not show a comparable example.
  • The example is relevant but the provider's own role is unclear.
  • The proof is confidential and needs an anonymised alternative.
  • The buyer needs sector, system, scale or timeline evidence that is not yet visible.

How buyers should use gaps

Turn proof gaps into better questions: what can be shared, what was similar, what was different, what did the provider personally do, and what risk remains?

How providers can close gaps

Add anonymised case notes, before-and-after examples, screenshots with sensitive data removed, references, metrics or a clear explanation of what cannot be disclosed.

Related guides and help